Backed by our mission as “A leader in the flooring industry that supports the conservation of forests to meet the social, economic, and ecological needs of the present and future generations”, ENiTo is committed to support the flooring and building industry with affordable green products. We are dedicated to taking a leadership role as Coconut Palm Wood producer and help provide families with a sustainable forest-based income.

Coconut is a major tree crop in the Asia Pacific region and showed large areas with senile palms which are no longer productive. With Indonesia estimated of about 50% to 60% over-aged coconut trees, the country has a coconut wood resource of approximately 185.6 million senile trees which could be cut down and replaced. Based on our calculated recovery, around 56 million cubic meters of sawn wood is available for economic utilization. But as of today these senile trees are slashed and burned.

Slash and burn agriculture is often practiced in less developed countries and also one of the major contributors in air pollution. Some coconut plantations are transformed into oil plantations for greater revenue or sold for redevelopment of factories. 

ENiTo offers a solution to this problem by encouraging the farmers to sell the senile coconut trees. This provides extra income to the farmers and at the same time gives them another reason to plant coconut trees instead of selling their lands to large corporations.